INDUSTRY
DIGITAL MARKETING
CLIENT
RAIN INTERACTIVE
SERVICE
CREATIVE DIRECTION
WEBDESIGN
Rain Interactive
THE CHALLENGE.
Rain Interactive asked me to redesign their website to better reflect their focus on innovation, while keeping the design grounded in structure and clarity. The goal was to modernize the site without relying on trends, and to create a system that could scale with their content and support a stronger brand presence.
Project definition, research & strategy deck
THE CONCEPT.
I based the design on principles from the Bauhaus movement—function, simplicity, and visual rhythm. Inspired by their geometric “R” logo, I created a modular layout using bold shapes, a flexible grid, and clean, readable typography. I developed a minimalist style guide to ensure consistency across pages and components. The design process was collaborative, with regular check-ins to align visual direction with usability and technical constraints.
Exploring conceptualization & creative directions
THE EXECUTION.
The final site offers a clear content structure, improved navigation, and a responsive layout that works across devices. The design supports scalability and ease of use, while reinforcing Rain’s brand through a system that’s both visually distinctive and practically built.
Final homepage design